All Sports Productions is a sports event management and consulting company formed in 2002. All Sports Productions promotes cycling, running, duathlons, triathlons, adventure racing and other outdoor events. The goal of the company is to produce races at the highest standards which are locally, regionally and nationally recognized events with a festival-like atmosphere. The mission of each event is to engage new participants and spectators in a healthy, multi-sport lifestyle.
Bruce Dunn – Owner/Race Promoter
Dunn is a graduate of the University of Arkansas with a degree in finance and banking. He is the former director of development for the College of Education and Health Professions at the University of Arkansas. Prior to coming to the UA, Dunn was the owner of an upscale clothing store, Mister Guy, which he owned and operated for more than 13 years.
He has held leadership positions in several civic and professional organizations in Northwest Arkansas, including president of the Northside Rotary Club, chairperson of the Town Center Election Committee, and president of the Downtown Fayetteville Business Association. He has served as a board member of Children’s House, Habitat for Humanity and the Downtown/Dickson Enhancement Project.
When not in a meeting or on the phone, he is riding his bike. Bruce is the current Arkansas state representative to USA Cycling, president of the Arkansas Bicycle Coalition and a USA Triathlon Certified Level-2 Race. Bruce serves as president of a local cycling team, Fayetteville Wheelmen / Experience Fayetteville, and competes as a Category 2 & Master’s level rider in several cycling races throughout the year. Occasionally you can find him toeing the line in a triathlon or running event as well.
He is married to Debra Dunn and they are active members of Central United Methodist Church.